essays

Claim the frame.

Authority, markets,  trust.

latest
July 14,  2026

The rider and the team

When individuals carry the authority, how does the organization capture its value?

July 7,  2026

The judgment stack

The new scarce resource is knowing what matters

JUNE 30,  2026

Valuation follows the frame

Before markets decide what a company is worth, they decide what kind of company it is.

JUNE 23,  2026

Markets don't read minds

How ideas travel across customers, categories, and cultures

JUNE 16,  2026

Proof beats positioning

The internet can fake a Bob Dylan puppy rescue. Markets still need evidence.

JUNE 11, 2026

The problem with sounding smart

As intelligence becomes ambient, credibility grows scarce. When everyone sounds like an expert, markets need new ways to decide who to trust.